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Home → Articles → Marketing
Cattle ranches survive on successful marketing. Read about the important issues that influence our markets and cattle prices.
Understanding Spread In Choice-Select
published: May 7th 2010 by: Steve Suther
Cattle are sold by the pound, but the price per pound can make as much difference as total weight, when it comes to the bottom line. That’s why producers who aim for profit weigh everything that goes into that price....
Stronger cattle prices ahead predicted for the beef industry
published: April 30th 2010 by: Martha Hollida Garrett
If you’re wishing on a star for higher cattle prices this year, then the stars appear to be lining up in your favor. A combination of great moisture, smaller cow herd numbers, fewer cattle on feed, increased demand, and a rebounding economy are all indicating stronger prices ahead for all segments of the beef industry....
Beef Quality Assurance program set for May 22 in Marion, Texas
published: April 30th 2010 source: Texas Agri-Life Extension Service
MARION - The nation's Beef Quality Assurance programs are vital to helping cattlemen give the beef consumer a wholesome eating experience, according to program coordinators. To inform cattle producers in the South Central Texas area, a free Beef Quality Assurance program will be held from 8:30 a....
American Marketing Service formed to serve the cattle industry
published: April 30th 2010
Richard Hood, Trey Kirkpatrick and Mark Cowan announced the formation of American Marketing Service, Inc.(AMS) With offices in Wheelock and Detroit, Texas, this new force in the cattle industry will provide a full array of marketing services....
Beef Prices Get Boost
published: April 16th 2010 source: WSL-TV.com
A harsh winter in the U.S. has led to leaner cattle, and that has caused a spike in beef prices. The Department of Agriculture says beef and veal production is also down worldwide. Cattle futures have risen more than 20 percent since December....
Feeders Back In Black
published: March 24th 2010 source: Brownfield Network
The fed cattle market is finally back to profitable levels, the first profits many producers have seen for more than two years. "We've got the export business coming around again. We've got the tighter supplies, we've got better pork prices, we had this weather event over the winter here-and the combination is that, seasonally, we've got a tight thing coming at us here in April," explains Gregg Doud, chief economist with the National Cattlemen's Beef Association....
Study Finds Cooperatives Have Billion Dollar Economic Impact
published: March 15th 2010 by: Blair Fannin source: TAMU Ag Communications
COLLEGE STATION – A Texas AgriLife Extension Service study that sampled 96 agricultural cooperatives across the state found they contribute to 20,000 jobs and $1.7 billion in sales. Agricultural cooperatives, which provide everything from livestock feed to apparel, are vital to rural economies, said Dr....
Ag Economist Outlines Market Trends
published: March 10th 2010 source: KTIC
With recent downsizing in the U.S. cattle industry linked to a lack of profitability, agricultural economist Glynn Tonsor encouraged beef producers to heed recent data indicating why demand has softened and how it might be improved....
Commercial Cattle Price Outlook
published: March 1st 2010 by: Kindra Gordon source: Simbrah World
For many people, 2009 wasn’t a hard year to say good-bye to. As the door opens to 2010, most are hopeful that the economic ups and downs of the last 12 months will take on a more optimistic tone....
Implications for Cow-Calf Producers
published: November 27th 2009 by: Brett Barham source: University of Arkansas
As the Japanese and other foreign markets reopened to U.S. beef, there became increasing demand for source- and age-verified cattle. These export markets require that age and source claims be documented and verified through a recognized USDA program....
Technology Changing Livestock Sales
published: November 24th 2009 by: Megan Lawrence source: Tulsa World
With the slam of the gate, the bull runs into the sale ring, the auctioneer begins to shout, and ringmen begin to yell as the audience bids on the animal. However, the only sound of gates opening and slamming shut at the Fink Beef Genetics Bull Sale in Randolph, Kan....
Superior Livestock Has New Owner
published: November 18th 2009 source: Cattle Trading Center
Superior Livestock is now owned by SLAI, LLC which is a wholly owned entity of Farm Credit West, ACA. Farm Credit West, according to a company release, is a strong supporter of the livestock industry and is proud to be the new owner of Superior Livestock—the largest livestock auction company in the U....
Impact Of Dressing Percent On Cull Cow Marketing
published: November 13th 2009 by: Glenn Selk source: Oklahoma State University Extension
Cull cows that are destined to be go to the packing house are graded by their fleshiness. The fattest cows are called “Breakers”. Moderately fleshed cows are “Boners”....
Computer Use Growing In Agriculture
published: November 6th 2009 source: Cornell University
The times, they are a-changing … even on the family farm. While many farmers have been slow to use technology, Cornell Cooperative Extension of Oneida County is encouraging farmers to use Internet tools for direct marketing....
Premiums And Discounts On A Grid
published: November 2nd 2009 by: Miranda Reiman source: Black Ink
When you get a bonus on grid cattle, sometimes it's easier to count your blessings than to ask why. But Tom Brink, senior vice president for Five Rivers Cattle Feeding, says taking a look at discounts and premiums can help you get more of the latter....
Know the USDA Cull Cow Grades Before Selling
published: October 26th 2009 by: Glenn Selk source: Oklahoma State University Extension
Some culling of beef cows occurs in most herds every year. The Beef Audits have generally shown that cull cows, bulls, and cull dairy cows make up about 20% of the beef available for consumption in the United States....
Economist Predicts Profitable Outlook
published: October 21st 2009 by: Blair Fannin source: TAMU Ag Communications
A weak U.S. dollar has encouraged investment in commodities, resulting in positive activity for agriculture, according to a Texas AgriLife Extension Service economist. “With regards to index investments, they (investors) buy these as a hedge against inflation, and when you have investment dollars coming out of the closet, many are putting money into commodities and that’s good for agriculture,” said Dr....
Making the most of marketing your calves
published: October 16th 2009 by: Martha Hollida Garrett
It’s fall, which means weaning and marketing for most cow-calf producers. It also means payday. Getting the most for your product is critical and there are five management practices that can help producers increase the dollars in that paycheck....
Now Might Be The Time To Consider Retained Ownership
published: October 14th 2009 by: Blair Fannin source: TAMU Ag Communications
Recent rainfall has been beneficial to Texas small grains pastures, and cattle producers may want to weigh their options when marketing calves in 2010, according to a Texas AgriLife Extension Service economist....
Third Dairy Buyout Underway
published: October 2nd 2009 source: KTIC
Cooperatives Working Together is implementing its third herd retirement in 2009, effective October 1, 2009. All bids submitted must be postmarked no later than October 15, 2009. This is the fourth herd retirement that CWT has conducted in the past 12 months....
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