The USDA announced Dec. 11 the appointment of 28 members to serve on the Cattlemen’s Beef Promotion and Research Board (CBB).
All appointed members will serve three-year terms beginning February 2021 and ending February 2024, with the exception of one Importer Unit appointee who will serve a one-year term.
Newly appointed members are:
More information about the board and list of board members is available on the Agricultural Marketing Service (AMS) Cattlemen's Beef Board webpage. More information can also be found on the board’s website.
Since 1966, Congress has authorized industry-funded research and promotion boards to provide a framework for agricultural industries to pool resources and combine efforts to develop new markets, strengthen existing markets, and conduct important research and promotion activities. AMS provides oversight to 21 boards. The oversight ensures fiscal accountability and program integrity and is paid for by industry assessments.
To learn more about the beef checkoff and its programs, including promotion, research, foreign marketing, industry information, consumer information and safety, visit the beef checkoff website.
—From a Cattlemen’s Beef Board news release
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