The conference kicked off the annual event, hosted by the American Angus Association® and sponsored by Purina Mills and Alpharma Animal Health. Rod Nulik, cattle business group marketing manager for Purina, addressed the conference. “Purina Mills has had a great partnership with the American Angus Association, Alpharma Animal Health, the Youth Beef Industry Congress, National Cattlemen’s Beef Association, Cattlemen to Cattlemen and many others,” Nulik said. He added that a great partnership takes three P’s — products, programs and, most importantly, people.
“If you’re not in business, we’re not in business,” Nulik said. “Consequently, industry viability and cattlemen’s profitability are our mission and our passion.”
Speakers focused on overcoming obstacles that will face cattle producers in the future. They discussed the use of genetic selection tools, effective marketing and producing beef efficiently for the beef consumer.
John Lawrence, director of the
Other speakers included William Herring, technical operations manager for Smithfield Premium Genetics; Mark Allan, research geneticist with the U.S. Meat Animal Research Center (MARC); and Paul Roach, director of meat for Reasor’s Inc. in Oklahoma. A marketing panel comprised of Angus producers and moderated by
The tour kicked off later that afternoon with a stop at the National Cowboy and
Sunny fall weather set stage for the following two days of tours. The Oct. 8 tour headed east from
The final day included a breakfast stop at the
Angus Productions Inc. (API) provided online conference for this year’s event. Speaker summaries and audio archives are available from the conference, as well as photos from each stop. Be sure to read and listen more in depth to the conference content at www.nationalangusconference.com.
The National Angus Conference is just one of the events the Association plans to provide educational and networking opportunities to its more than 36,000 members. For more information, visit www.angus.org.
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